Design should remove work — not create more of it.

Vice President of Design · Est. 1998
SUNGAE  PARK

Designing the Future ofHuman + Intelligence

Vice President of Design building human-centered products, intelligent systems, and global teams that transform complexity into clarity.

Now

Leading design at HCA Healthcare — humanizing intelligence across the largest care network in the United States.

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01
Leadership
Portrait2026
HealthcareArtificial IntelligenceFintechEnterprise SoftwareConsumer TechnologyE-commerceConstruction Technology

Designer by instinct. Technologist by training. Business leader by experience.

Sungae's path began with graphic design and front-end craft in the earliest days of the commercial web — and evolved through software engineering, UX research, and design technology into executive leadership.

Today she leads design across enterprise healthcare, AI product strategy, and organizational transformation — connecting behavior, systems, and business outcomes at global scale.

Her career reads like a map of how design itself has changed: from pixels to platforms, from artifacts to systems, from screens to intelligence.

Core
Design
Core
Engineering
Core
AI
Core
Leadership
02
Impact

Nearly three decades, measured in systems, teams, and human outcomes.

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Years across design & technology
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Career disciplines, one continuous story
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Designers led & mentored globally
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Patents & inventions in HCI + AI
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Industries transformed
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Systems shipped, still evolving
03
Work

Chapters of impact — not a grid of projects.

Each chapter groups years of leadership across AI, systems, research, and organizational transformation.

01
AI & Intelligent Products

Designing intelligence that respects the human loop.

LG AI chatbot architecture, AI/ML SaaS dashboards, medical coding automation — agentic experiences that keep the human in command.

Featured
02
Enterprise Product Transformation

Turning healthcare complexity into clinical clarity.

Redesigning workflows, data visualization, and user-controlled automation for care teams across the largest healthcare network in the U.S.

HCA Healthcare
03
Design Systems & Scale

The operating language of a global organization.

Signet Design System, Avantax/TaxAct component libraries, accessibility foundations — infrastructure that lets thousands of makers ship in unison.

Systems
04
Research & Human Insight

Observation and data belong together.

Affinity mapping, persona spectra, journey mapping, and behavioral research frameworks that ground every product decision in evidence.

Research
05
Emerging Technology

3D, BIM, and AI on the frontier of enterprise.

Hexagon BIM applications, AI/ML AutoCAD experiences, and connected mobile products where interaction models don't yet exist.

Platforms
06
Organizational Leadership

Building teams that outlast the org chart.

Recruiting, coaching, and shaping design orgs across product, research, systems, and engineering — mentorship as measurable infrastructure.

People
Featured · Case Study

Clinical Workflow Intelligence at HCA.

The Complexity

Care teams inside the largest healthcare network in America navigate hundreds of overlapping systems every shift — each demanding attention that should belong to patients.

Product mockup2024
The Response

An agentic layer that anticipates clinical intent, collapses ten screens into one moment of clarity, and returns cognitive load to the humans doing the work.

  • Human-in-command AI framework
  • Cross-platform design tokens
  • Behavioral research at bedside
  • Measurable reduction in task time
04
Archive

An index of work.

Selected projects across two and a half decades. Hover to preview.

01
Clinical Workflow Intelligence
2024
02
Agentic Care Companion
2023
03
AI Medical Coding
2022
04
Signet Design System
2021
05
Avantax / TaxAct DS
2020
06
BIM Field & Platform
2019
07
LG AI Chatbot
2018
08
AutoCAD ML Experiences
2017
09
E-commerce Platform
2015
10
Cotton Retail Systems
2013
05
Experience

A single arc across seven industries.

2020 —
HCA Healthcare
Vice President of Design

Enterprise transformation · AI in clinical workflows

Healthcare · AI
08
2018 — 2020
Optum/UHG
Head of Design (Division)

AI medical coding · design systems

Healthcare · AI SaaS
07
2016 — 2018
SportBiz / OrangeShine
Chief Product Technology Officer (CPTO)

Start-up co-founders

Commerce
06
2014 — 2016
TaxAct / Avantax
Director, Head of UX Design

Fintech workflows & design system launch

Fintech
05
2012 — 2014
Hexagon
Sr. UX Leader

BIM · AutoCAD · emerging 3D platforms

Construction Tech
04
2010 — 2012
LG Electronics
Director, Digital Creative Services

AI chatbot · connected consumer products

Consumer Tech · AI
03
2008 — 2010
Cotton Incorporated
UX Manager / Sr. Software Developer

Retail systems & digital campaigns

Consumer
02
1998 — 2008
Builders Mutual Insurance Co.
Graphic Designer → Web Developer → SWE

Multidisciplinary craft foundation

Studios & Agencies
01
06
Philosophy
Principle I

Humanize technology.

Every intelligent system must earn trust from the human it serves.

Principle II

Design should remove work — not create it.

The best product is invisible labor undone.

Principle III

No UI is the best UI.

The strongest interface is the one you never had to open.

Principle IV

Observation and data belong together.

Behavior is signal. Data without behavior is noise.

Principle V

Build intelligence, not interfaces.

Screens are a byproduct. Judgement is the product.

Principle VI

With AI, depth is the differentiator — not speed.

Anyone can ship fast. Only leaders ship considered.

07
Universe

One center. Many disciplines. A single practice.

Humanize Technology sits at the center of every discipline Sungae leads.

08
Voices
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Sungae is one of the rare design leaders who speaks the language of engineering, research, and business fluently. She elevates the craft while moving the org forward.
SVP, Product EngineeringCollaborator · Enterprise Healthcare
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Writing
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Finale

The future does not need more interfaces. It needs better intelligence, better judgement, and more human systems.

Let's design what comes next.

  • LinkedIn
    Professional network
  • Conversation
    Direct professional dialogue
  • Speaking
    Keynotes, panels, and universities
  • Advisory
    Board & executive design counsel
  • Collaboration
    Innovation & AI product partnerships
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